Learn the basics for a career transition from research into business &
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Episode 0004 Transcript
What's the
future of work for new PhD holders in business?
This is such an important
question. The future couldn't be more exciting and open than now.
As a
professor of industrial & occupational psychology I revisit this topic for
my bachelor and master students every year since 2014, because that's inherent in
their own expertise and in my own lectures. Most of my students become HR
specialists & leaders. So, my earlier predictions have all come true. And
these were not just my predictions I derived from my business expertise.
So right
now, at the time of recording, we're still in quarter one of 2023 and that
means that you know, we've got the third year of the pandemic turned endemic.
I can only
speak for myself, but the people I see are exhausted. Work has changed them,
because Corona has changed the way of working and we have been brutally trying
to cope. That is essentially a human energy crisis. And that's the business
side.
I can
already see you nodding, that in your PhD, if you have started your PhD during
the crisis or before and still are ongoing with a PhD, things have never been “normal”,
right?
So, all of
us, who are arrived at a certain level did a PhD without a crisis. We really
had it easier than you, if you're now listening and doing this PhD, having four
or five semesters of teaching in the corona semester, of doing your research or
working remotely, trying to understand what your scientific identity is and
everything. I get it, it was really hard.
So, how
much energy do you still have to look into a future of work, where you want to
live. The more you do your due diligence, the more you understand what the
future of work will hold for a PhD like you. Then this (outlook) will be much
more attractive and more inviting for you to leave (science). And that's why
this episode is so important.
Maybe you
don't know this but I want to share that with you that most of the people who
are working in business, also the white-collar ones (all those creative cognitive
workers who are not doing the ground work in industry who are not assembling
things) are now afraid of artificial intelligence taking over & eating
their jobs. And they are probably right in the sense that artificial
intelligence & machine learning will take over a lot of chores that are
tedious, repetitive and do not require truly creative problem solving. And most
of the people who are working aren't as capable of changing or adapting to a
new situation as needed, because they probably have less of a horizon to draw
from.
So, with a
PhD you prove that you are probably having a higher general intelligence, which
doesn't mean that you can't do stupid things. What it does mean, is that you're
probably having the capability of thinking things through and foresee to
predict, to analyze, to draw conclusions & to connect the dots. That's an
important skill.
And I want
to also dive into that in more detail, but I wanted to show you that you will
have a better future of work than most of the most of the workers who aren't
capable of changing of adapting.
With a
notepad in your hand, I want you to take stock of all your skills, and I hope
that they will ring a bell that you have actually obtained them in your PhD.
So, if you're not an analytical thinker, and innovator, I don't know that's per
se, the definition of a scientist, right? We are researching and we are
creating insights.
2) Active learning and learning
strategies.
I think that during your studies you have consistently proven that
you are able to learn and that you are able to create your own learning
strategies. Otherwise, you wouldn't have kept up with everything that you have
learned up to date.
3) Complex problem solving.
All right,
so who remembers all the experiments and all the variance and everything that
you have to do to troubleshoot and everything? That is problem solving at its
best!
4) Critical thinking and analysis.
Well, of course, we cannot just digest whatever research and leave, we have to
test our hypothesis. We have to also reject false results or even fold our own
hypothesis.
5) Creativity, originality and
initiative.
You are the forward thinker, right? You have to come up with, new
ideas you had to draw from different disciplines. To get up and do the
experience in a different way with a different protocol and everything like
that. So, this is you.
Now, this is maybe something where you could put a question mark, but then
again, I would strongly encourage you to think of situations when you were
leading a bachelor student or master student. Teaching, guiding the intern, all
that is leadership. And you don't do this just by telling them, because people don't
like to be told. They want to be led and that's via social influence.
7) Technology use monitoring and
control.
And I bet that if you are a PhD in STEM, and you're probably using all
your tech to do the experiments to monitor and to control, that's quite the
easiest thing for a STEM PhD:
If you are a PhD in humanities, you might even think of maybe you do scientific
communication, and for that you are using different apps to create your visuals
and whatever it is. So, if you have the option to use technology, or like MaxQDA
da for analyzing your qualitative interviews (hone these skills).
8) Technology design and programming or
coding.
And like I said earlier in my previous episodes, I would strongly
encourage you to have the opportunity to code your own experience. If you're
not in STEM, that's probably hard to do.
9) Resilience, stress tolerance and
flexibility.
I mean, who if not you, LOL.
10) Reasoning and ideation.
And again,
that's absolutely one of our strongest virtues as scientists and researchers.
So, that does sound promising, right?
And maybe
if you're there, also check the episode 0002 where I share my benefits of
having done a PhD as a mom, a professor and as a business owner. So, this way,
you maybe have something that you can aspire to because you do a PhD at the
moment.
For those, who want to listen to me in German (my mother tongue) on the topic of digital competency:
And maybe now you're thinking where did I get
all these skills, I mention in this episode? In the show notes, I have all the links to these resources so
that you can look them up for yourself.
And I also looked into this article to share their findings on their four most in demand digital skills in job ads as of today:
That’s less surprising, right. Well, if you're not a PhD student in
it, well, that's probably out of reach. Okay, I get it.
2) Cloud computing,
This is probably
also out of reach. I mean, even I as a person who would identify as IT-affine
wouldn't go into that. But you could maybe go into user experience (UX) or
something like that design in the AI, ML, cloud computing area. I wouldn't do
the hard coding.
3) Product management.
So, product
managers are the ones who are at the hub, and the spokes are all going into
different directions like sales, operations, marketing, development,
architecture and stuff like that. So when a product is developed, in the
pipeline, and needs to be marketed, then the product manager is the one who has
all the ties in his or her hand. That's the person who needs to be highly
approachable and relatable for all these different disciplines or units,
functions within a company and also needs to have a big vision and also the ability
to manage the whole project of developing a new product and marketing for the potential
customers. So, that's essentially a huge interdisciplinary role. And it takes
someone who is exactly having all these top skills that we have just listed. I've
worked with people like that, and most of them are really intelligent and
that's why I think that's a great thing for you.
4) Social media.
And to be honest, when
you look into that article, which I will link also in the show notes, you can
see that it's a digital, more conceptual, a more strategic approach of social
media. It's not the social media manager or executive who handles the camera
and sound etc. But it's more like the person who is like the conductor of a
social media. campaign, to get the sentiment of the customer or clients and so
it's more like very strategic.
So, those skills that are sought after in so
many jobs out across the job board are digitally driven skills. If you say that
you don't have any transferable monetizable skills, then look into developing
skills into that direction.
1) More earnings. People who pick up
these jobs will have a higher base salary, will have a better bonus based on
the performance.
2) More opportunities to thrive, to be
promoted. And if you are laid off, then they have a better chance to pick up a
new job in that industry with the (company’s) competitor, if there are many
thriving competitors.
So, that's why it's so important for you to
adopt the in-demand skills. That actually ties back to the four skills that I
mentioned in the job ads. And all these benefits, the earnings and also the
opportunities, they are valid from the career start to end.
Okay, so the first leap will determine your
ability to leap again and again and again. If you're going in the wrong
direction (where there aren’t so many opportunities), then you will probably
have a hard time to again leap into the right direction.
And that's why it's so important for you to
think about it now, when you are still tabula rasa, when your future is still
open, and not already limited, because you have leaped from a PhD into an
industry postdoc. In that case, you have to explain why you should and want to
go to industry or business without these research tasks.
18:08
And all of
these previous skills are the ones that you can do also without a leadership
position. You could do them also as a leader (later), but I would strongly
encourage you to leap into a role without leadership responsibilities.
Why? Well, even
if you have leadership capabilities because you have proven them via teaching,
and leading the master or bachelor students within the thesis, when you leap
into business, then the whole context is totally different.
And to be a
leader in business or industries, you also have to have a business acumen. Business
acumen is something that I seldomly see being trained at graduate school. We
have all the skills that we have just discussed. Yes. But business acumen and
the ability to derive the best business model to think of alternatives to
respond (under financial pressure) and everything like that is really something
that we probably lack (fresh from grad school). I don't want you to put yourself
into a position where you can lead people based on your transferable
monetizable skills, but you are lacking the contextual ability to put them in
the right context of business.
And that's
why the following skills are notably for your future, when you revisit this
episode in two or three years, when you have more experience under your belt
and you can be promoted to become a leader.
Most
of the people who are leaders today are in their 30s 40s, 50s, 60s and they
have trouble to connect and to work with, to lead the younger generations.
Because there is such a disconnect in terms of digital capabilities,
communication skills, remote, working from home, trust, and all of that. Most
of the current leaders have had trouble to present themselves remotely in a way
that is convincing and inspiring and aspirational for the young talents and
that's why it's so eminent for current and upcoming leaders (you) to nurture these
talents.
2) Leaders need to offer a purpose.
Young talents have different values than most of the older generations. So,
younger generations want purpose. They want to make the right thing and not
just them make things the right way. Asking “why” before “how”.
3) Personalize the digital experience.
Digital
solutions are going nowhere. Instead, they will be expanded in all areas of business
and industries. And the ability as a leader to personalize that digital
experience to lead from far beyond on to all the different places in a global
company across different time zones, in a way that the people will want to
follow: that draws on the social influence.
Then they are influenced positively towards reaching
the company goals. That's an important leadership skill. And you don't have to
have it at the moment. But if you do have it already, then this will be
probably be very helpful for you to be promoted to become a leader after two or
three years in your new position in business.
And this is, why we offer you the PostdocTransformer Bundle as a monthly membership until you land your first job in business: We know, you have a tight and interdependent research schedule. To be able to carve out 2 full days for a given workshop at your grad school is not easy. Maybe your grad school simply has no such training at all.
1) Biotechnology for individualized
medication, therapy, vaccines etc.
2) Artificial intelligence, and I add
that especially language processing, natural language processing is the one
that is ChatGPT (Check out our next episode).
3) Home technology.
4) On demand services like streaming
5) Green energy, so obviously all the
energy companies have had their best years ever especially during during the
war. But they also had a lot of write-offs. And that's why I would recommend, if
you go into the energy sector, go to the ones who are developing green energy.
6) Healthcare, obviously with an aging
population in most parts of the world. We've got a health care crisis. People
who are working in health care who are doing the frontline work of caring for
the patients can't do this anymore. Don't want to do this, being less paid. And
we have to find technology that can help to ameliorate this situation.
7) Pharmaceuticals & Telemedicine. Especially
in areas where you cannot go because the distances are so far away, or there
are very few people living out there. Not all countries can afford to have fully
equipped locations, full hospital equipment and infrastructure at every place
and that's why telemedicine will be important. And we have the ability then to
get the right experts to do the diagnostics.
8) Cybersecurity. Possibly, this is a
little bit far away for up for most of the PhDs.
9) Cloud computing. Again, a little bit
far away.
10) Internet of things. That is not so
much far away, if you look into the design of everyday things that you need to
connect via the internet of things. You don’t need the hard-core IT background
to provide value in these industries.
This list
is actually targeted at stakeholders who have money and want to invest in
industries that are probably aspiring in the future. So, these are the
industries where you should want to work, where you want to be employed. And
that's why I put this this together and I hope that you found value in this
episode.
Connect with me in your favorite social media platform! Share this episode and show with your scholar bestie, and if you tag me, this would make my day!
If you want me to hold you accountable on your job search, then
enroll in my free email course, so that you get 10 email lessons with step-by-step
instructions. And you can convert these emails into your calendar appointments,
so that you can work through them as you can.
So, in closing, invest in your doctorate
according your vision of life.
Remember, you will manage your PostdocTransformation!
Thanks for listening,
Eleonore and Team PostdocTransformation!
P. S. How did this episode make you feel? Excited, frightened? Eleonore wanted to include this topic as she prepared this "yearly update" also for her bachelor and master students in real life. We think, this should be delivered in every lecture, so that all students can align their study efforts to prepare their future of work! Let us know, what you think!